HOT NUMBERS
COFFEE ROASTERS

Hot Numbers isn't just a coffee roaster, it's a Cambridge institution. With three venues, a dedicated specialty roasting operation, and a beloved live jazz programme, they had a story worth telling. They just needed the right partner to tell it.​We joined them on a retained monthly basis, building a content strategy that captured what makes Hot Numbers distinct: the ritual of a well-made cup, the craftsmanship behind every roast,  and the easy warmth of an evening filled with live music. Photo and video content became the thread connecting all three venues to a wider audience online. Alongside organic content, we ran targeted Meta ad campaigns most notably a winter push to fill quieter jazz evenings. Strategic audience targeting turned a slow season into a sold-out series.